Positive performance for the online fashion retailer
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Online fashion retailer Asos saw a sales
increase of 86 per cent during the Christmas season, with annual profit before
tax set to exceed expectations.
"We had a cracking Christmas," said chief executive Nick Robertson.
"Sales were ahead of internal forecasts, margin remained strong and our stock
position healthy."
Physical processes such as logistics pose a challenge for most retailers with
a web presence, but Asos experienced no major delivery issues in the run up to
Christmas, according to Robertson.
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